Tuesday, July 5, 2011

Network Marketing is the Real Deal

Do the household names Avon, Tupperware, Pampered Chef or P90X ring a bell to you?  How about Isotonix, Transitions, Nutralite, Primerica or Partylite?    All of these household names are part of the burgeoning network marketing industry that has generated over $125 billion in revenue in over 150 countries in 2010 and is growing on average 25-30% a year via over 75 million men and women who are in distributorships where they take pride in helping others.

As you probably figured out, I am a distributor for a very well known internet marketing company.  The reason I got into the business was originally because the products and the mission of the company was nothing like I have ever seen.  I also liked the fact that the company paid out over 60% of its revenue back as commissions to distributors of the company.   But the biggest reason was I always had a calling to help people.  My purpose at a networking event is to help people connect.  My purpose in network marketing is to help people financially and with their well being.    Where else for a very small capital investment, you can change your world and the world of others willing to open their mind.

It baffles me when I introduce to people to my business venture, that the old "it's a pyramid" or "scam" vocabulary is the first word out of their mouth.  Later on they come to realize that some of the products that they are currently using are very much from the same network marketing companies that they claim is part of some pyramid.   Finally, I always like to ask, so what are your options to make a little extra income and then there is silence....

Network marketing or otherwise known as direct selling is the original social networking business. Long before we even knew what a computer was, people were getting together for fun, socializing and shopping. Add in technological power and globalization, and you’ve got a winning formula for a fast growing and recession proof business.  Network marketing or now known as social networking focuses on what people want.  Check out your Facebook page and look at the ads.  Chances are you will see ads focused on products from a leading network marketing company that you may be interested in.

The concept of network marketing is so intriguing.   It eliminates the "middle man" distributing a product or service to the end consumer.  There is no brick and mortar store or large numbers of salaried employees needed to move product and because some companies have hundreds of thousands , even millions of distributors, they essentially have independent contractors doing the bulk of product and service distribution and then paying them pretty handsomely on top of that.   It is such a cool concept and it is fast becoming the wave of the near future.

So why is network marketing the real deal?  It may be the only way to help solve the shrinking job market.  Face it, we will never go back to pre-2007 employment levels.  Network marketing may be the answer since it has a competitive advantage in the training that it offers,  both in business and personal skills.  It allows people to be retrained while they pursue something new.  It gives an opportunity when no one else will.   The shrinking job market will not do that.

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